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Author Barnes, Stuart J. ♦ Huff, Sid L.
Source ACM Digital Library
Content type Text
Publisher Association for Computing Machinery (ACM)
File Format PDF
Language English
Abstract Applying technology acceptance theory to understand why iMode has become so popular in Japan, and whether its popularity will extend to the rest of the world.
Description Affiliation: Victoria University of Wellington, New Zealand (Barnes, Stuart J.; Huff, Sid L.)
Age Range 18 to 22 years ♦ above 22 year
Educational Use Research
Education Level UG and PG
Learning Resource Type Article
Publisher Date 2005-08-01
Publisher Place New York
Journal Communications of the ACM (CACM)
Volume Number 46
Issue Number 11
Page Count 7
Starting Page 78
Ending Page 84

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Source: ACM Digital Library