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Author Kaseroff, Rachel
Source ACM Digital Library
Content type Text
Publisher Association for Computing Machinery (ACM)
File Format PDF
Language English
Abstract Demonstrating the versatility of applications development forits NAND flash product line, Toshiba America Electronic Components,Inc. (TAEC) announced on July 14, 2003 that its NAND flashtechnology has been designed into various sound, lighting, andmotion controller systems from Simon Kaloi Engineering, Ltd. Thesesystems are being used to add audio, movement and lighting controlto various theme park animatronics characters and dark ridesthroughout the world. High quality digital audio recordings as wellas control and lighting information are all stored in together inToshiba's solid-state NAND flash memory. Multiple audio messagesand control and lighting cues can be triggered instantaneously innumerous ways such as ride cars passing through sensors or frominteractive laser guns firing at targets. The sequences andinteractive triggering can be programmed into the NAND flash memorywithin seconds using Simon-Kaloi Software and a standard PC. NANDflash is used to store up to 256 tracks for up to eight channels ofdigital audio along with synchronous control of multiple charactersand effects as well as scenic lighting information. The use of NANDflash technology is an advancement for theme park dark ridesbecause it has no moving parts to wear out while providing theability to change the message and control information.Previously the audio and motion control were handled by multiplepieces of equipment utilizing tapes, CD ROMs or laser disks forinformation storage and playback. The Simon-Kaloi systems combinemultiple functions into a single unit substantially reducing themassive wire schemes and amount of equipment typically requiredwith a more cost effective and reliable integrated solution. Theall solid-state design in the Simon Kaloi systems, including theNAND flash memory, completely eliminates the mechanisms found intapes, CD ROMs and laser disks. This solid-state approach allowsfor instantaneous and random access trigger response that was notpossible with older mechanical technologies. It also enables theaudio, control, and lighting information to be in precisesynchronization."We chose Toshiba's NAND flash technology because of itsincredible density and that it also gives us flexibility inrecording and playing. NAND flash memory is a cost-effective,convenient and reliable memory solution that could take the wearand tear of daily use plus it provides a medium we could write to,"said Rick Simon, CFO at Simon Kaloi. "We use Toshiba's NAND flashproducts in almost all of our systems and plan to continue todesign future applications using their technology.""It's amazing what an ideal solution our NAND flash technologyis for theme park animatronics applications, and we're thrilledthat the innovative designers at Simon Kaloi realized theadvantages of using NAND," said Scott Nelson, business developmentdirector of memory products at TAEC. "Toshiba pioneered thedevelopment of flash memory and we are committed to continuing toreduce the cost-per-bit of NAND flash, and to continue to advanceflash memory performance to enable the next leading edgeapplication.""With a thousand people per hour standing in line to view a newride, we have to have very high reliability and believe our mostimportant assets are tucked away in the memory we use," said HowardKelley, president of Sally Corporation. "We've been able to makesignificant advancements in functionality and quality by usingsolid state memory. NAND flash technology introduces amazingflexibility that allows us to reproduce or program offline andliterally send the whole program via mail or email."The most recent utilization of the technology is in a dark ridedeveloped by Sally Corporation for Six Flags Belgium called"Challenge of Tutankhamon" that features 16 different elaboratescenes in a 4 1/2 minute ride. The control of the lighting, motionand sound of each scene is performed by the NAND flash used in theSLAM 2000 controller system from Simon Kaloi. Sally Corporationutilizes the products from Simon Kaloi to design all its dark ridesand animatronics which are seen in parks and attractionsworldwide.For additional company and product information, please visitTAEC's website at chips.toshiba.com. For technical inquiries,please e-mail Tech.Questions@taec.toshiba.com.
Description Affiliation: MultiPath Communications, for Toshiba (Kaseroff, Rachel)
Age Range 18 to 22 years ♦ above 22 year
Educational Use Research
Education Level UG and PG
Learning Resource Type Article
Publisher Date 2008-03-01
Publisher Place New York
Journal Computers in Entertainment (CIE) (CIE)
Volume Number 1
Issue Number 1
Page Count 1
Starting Page 5
Ending Page 5


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Source: ACM Digital Library