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Author Sen, Arun ♦ Pattichis, Christos ♦ Dacin, Peter A.
Source ACM Digital Library
Content type Text
Publisher Association for Computing Machinery (ACM)
File Format PDF ♦ HTM / HTML
Language English
Abstract Considering potential reasons for the underutilization of clickstream data and suggesting ways to enhance its use.
Description Affiliation: Texas A&M University (Sen, Arun) || Queen's University, Kingston, Ontario, Canada (Dacin, Peter A.) || Dell Inc., Round Rock, TX (Pattichis, Christos)
Age Range 18 to 22 years ♦ above 22 year
Educational Use Research
Education Level UG and PG
Learning Resource Type Article
Publisher Date 2005-08-01
Publisher Place New York
Journal Communications of the ACM (CACM)
Volume Number 49
Issue Number 11
Page Count 7
Starting Page 85
Ending Page 91


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Source: ACM Digital Library