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Author Lightner, Nancy J.
Source ACM Digital Library
Content type Text
Publisher Association for Computing Machinery (ACM)
File Format PDF ♦ HTM / HTML
Language English
Abstract B2C Web sites allow companies to present their unique advantages, as long as they provide the necessary customer service. This checklist will help developers create more effective B2C sites.
Description Affiliation: Appalachian State University, Boone, NC (Lightner, Nancy J.)
Age Range 18 to 22 years ♦ above 22 year
Educational Use Research
Education Level UG and PG
Learning Resource Type Article
Publisher Date 2005-08-01
Publisher Place New York
Journal Communications of the ACM (CACM)
Volume Number 47
Issue Number 10
Page Count 5
Starting Page 88
Ending Page 92


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Source: ACM Digital Library