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Source ACM Digital Library
Content type Text
Publisher Association for Computing Machinery (ACM)
File Format HTM / HTML
Language English
Abstract It is November 2008 and much of the globe is in the throes of recession. Innovation is on many minds. We need new products and new services generating new value for our customers and our companies. It is more important than ever to innovate. The problem is that our collective success rate is abysmal -- 4 percent according to Business Week in August 2005. As we set out on new innovation initiatives, it is a good time to reflect on the illusions that drag our success rates so low. One illusion is that is innovation is a novel ideal or product, another is that those who spend more on R&D get more innovation, and another is that innovation is about great inventions. Michael Schrage of MIT has been challenging these illusions for a long time. He discussed them with Ubiquity editor John Gehl in February 2006. Now is the perfect time to reflect again on what Michael has to say to us about innovation. --Peter Denning, Editor
Age Range 18 to 22 years ♦ above 22 year
Educational Use Research
Education Level UG and PG
Learning Resource Type Discussion
Publisher Date 2015-06-29
Publisher Place New York
Journal Ubiquity (UBIQ)
Volume Number 2008
Issue Number November


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Source: ACM Digital Library