Access Restriction

Author Islam, Maidul ♦ Habiba, Umme
Source CiteSeerX
Content type Text
File Format PDF
Subject Domain (in DDC) Computer science, information & general works ♦ Data processing & computer science
Abstract The focus of this study is to discover the use, purpose, importance and problems faced by the library and information professionals in Bangladesh in marketing through social media. For this study public universities (17), private universities (24) and special (5) libraries in Bangladesh were selected as a research sample. The findings of this paper showed that most of the libraries use Facebook and LinkedIn for marketing of library and information services. Most of the libraries use social media for marketing library product and services, for sharing library news and events, video conferencing, advertisement, and research purpose. An online version of the questionnaire was distributed in the respective libraries in Bangladesh. Library professionals also provided necessary suggestions and opinions about ways of enhancing library services through using social media.
Educational Role Student ♦ Teacher
Age Range above 22 year
Educational Use Research
Education Level UG and PG ♦ Career/Technical Study
Learning Resource Type Article
Publisher Date 2015-01-01